Course curriculum

How to power up your Personal Brand and get promoted faster

  • 3

    Lesson 1: How to Conduct Your Personal Brand Self-Assessment

    • 1. Values and Drivers Video Tutorial (5.45) and Assignment

    • 2. Personal Strengths & Professional Expertise Video Tutorial (3.39)

    • Personal Brand Assessment Presentation slides

  • 4

    Lesson 2: External Personal Brand Assessment: Ask the Audience

    • Video Tutorial (6.21)

  • 5

    Lesson 3: Discovering your Digital Footprint

    • Video Tutorial (5.14) Assignment and Bonus Resource

  • 6

    Lesson 4: Building your Professional Reputation

    • Video Tutorial (6.22) and Assignment

  • 7

    Lesson 5: Defining your Value Proposition

    • Video Tutorial (6.02) and Assignment

  • 8

    Wrap up by assembling your foundation Personal Brand Board

    • Wrap Up Video (1.44) and final Module Assignment

  • 9

    Module 2: Introduction. Brand for the career you want, not the job you have

  • 10

    Lesson 1: Stand in the Future of your Career

    • Video Tutorial (5.02) and Assignment

  • 11

    Lesson 2: Finding your Career Sweet Spot

    • Video Tutorial (6.3) and Assignment

  • 12

    Lesson 3: Connecting SMART goals to your Career Ambition

    • Video Tutorial (7.47) and Assignments

  • 13

    Lesson 4: Identifying your Transferrable Skills

    • Video Tutorial (6.45) and crib sheet

  • 14

    Lesson 5: Identifying your Development Needs

    • Video Tutorial (5.05) and Assignment

  • 15

    Wrap up by assembling your Future Personal Brand Board

    • Wrap Up Video (1.28) and final Module Assignment

  • 16

    Module 3: Activating and Amplifying your Personal Brand for optimum impact

  • 17

    Lesson 1: Communicating with Confidence & Authority

    • Video Tutorial (10.00) Assignment & bonus resources

  • 18

    Lesson 2: Creating a compelling Elevator Pitch

    • Video Tutorial (5.07)

    • LinkedIn Example

  • 19

    Lesson 3: Finding and Connecting with your Audience

    • Video Tutorial (9.34) Assignment and bonus resources

  • 20

    Lesson 4: Creating an empowering Brand Story

    • Video Tutorial (3.40) and bonus resource

  • 21

    Lesson 5: LinkedIn: the best showcase for your Personal Brand

    • Video Tutorial (7.27) and bonus resource

  • 22

    Module 3 Wrap Up

    • Wrap up Video (1.11) and final course Assignment

Watch Intro Video

Why Women need to build a Captivating Personal Brand

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